Setting up an Agency vs. Starting a Franchise 

Setting up a digital marketing agency versus the cost of a franchise with a full support team with an established business model. 
COST 
Setting Up Digital Marketing Agency 
It'seeze Franchise 
Initial investment 
High - £50,000 
Low - £5,990 
Setup Time 
Long - Months to establish 
Short - Within a few weeks 
Hiring Staff 
Required - £100,000 
Not Required - Support team access 
Training Costs 
High - £10,000 
Low - Covered by it'seeze 
Operation Costs 
High - Secure Hosting + Technical Support 
Low - Covered by it'seeze 
Brand recognition 
Low 
High 
Support 
None 
Full – Proven business model & lifetime support 
Risk 
High - 20% success rate 
Low - 80% success rate (franchising) 
Reputation 
None 
Established 2008 – 5 Star Trustpilot reviews 
Total Cost 
High 
Low 
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